FireWorks Blog

BRILLIANT (not modified)

The cushion-cut diamond has been around for over 200 years. And yet with these 200 years of development, few can match the brilliance of Forevermark FireCushion diamonds. These diamonds are extraordinarily rare, with only one of every thousand diamonds achieving the same certification of Ex Ex by the GIA. Even to the naked eye, these diamonds are unquestionably superior.  Plus, their cut is significantly larger than other cushions of the same carat

In the Know.

by Ellen Fruchtman, President at Fruchtman Marketing   There’s an old saying, “What you don’t know won’t hurt you.” But, in today’s retail climate, nothing could be further from the truth. In fact, it can make the difference between surviving or thriving.