by Charles Pobee-Mensah, Director of Digital Marketing at Fruchtman Marketing Every jeweler goes through a phase when they’re obsessed with Google. It dawns on them that everyone uses Google for everything. But they have to dig to find their own site after trying a search. A blog isn’t just a way to address this.
This month’s selection is the FirePrincess 3.12 H VVS2. Contact us to order now.
A special thank you to J. Brooks Jewelers for sending this month’s choice!
This month’s featured diamond is part of our Forevermark Black Label Round Collection. We are currently the #1 supplier of Black Label rounds over 1 carat. Contact us to order now. Your browser doesn’t support iframes
The mood in mid-stream has continued to deteriorate over the last couple of weeks despite a significant tightening of rough supply and a recent adjustment in rough prices. Two trade shows – in Las Vegas and Hong Kong – could have changed the atmosphere had they been positive. Ultimately, the former was only moderate and
Not before September. And if the mining companies keep pushing rough onto the market, it may take a lot longer. The only way to stabilization is to have new rough come to the market through an eye dropper, or not at all, allowing cutters to unload existing stock without the pressure of buying lots of
by Charles Pobee-Mensah, Director of Digital Marketing at Fruchtman Marketing As a marketing agency, we get more than our fair share of suggestions from clients. But some ideas are distractions. Our clients rely on us to sort the wheat from the chaff. And that’s what we’re going to do for you today as well. Don’t
There’s no shortage of recent articles on Lab Grown Diamonds , and most would think this is a relatively new debate, 4-5 years at best. After all, commercially available LGD’s aren’t that old, right? Wrong.
A special thank you to James & Williams Jewelers for sending in this month’s pick! 2.23 total carat weight FireCushion® Earrings!
Preface: “This is about as negative a comment that I’ve seen from Bonas over the years. The reason I’m sharing this, is that we should appreciate the fact that the US market is currently outdoing the rest of the world, and there is still healthy demand here.” -Hertz Hasenfled
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